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Achieve Marketing and Sales Harmony

In this episode...

Learn about the benefits of creating a cohesive team between Sales and Marketing. Hear a few examples of successful relationships and how can achieve such harmony.

Somewhere along the line, Sales teams and Marketing teams were pitted against one another. Probably to protect an executive’s reputation or ego from being hurt by someone from the other team. In most organizations, Sales and Marketing begrudgingly work together but wow! they are missing out. If you really want to sell more “stuff,” create an environment where Marketing and Sales work together to achieve amazing results.

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