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Search Engine Optimization (SEO)

Part science, part art. There is a lot a DIYer can do to improve organic search rankings but to really dominate, there are tactics you have to learn whether you go it alone or hire the most sought-after firm.

Does My Company Need a Blog?

Does My Company Need a Blog?

Do I really need a blog? The short answer is, it would be ideal if you did have a blog. However, there may be other things you can do and spend your time or money on that would be more beneficial.

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Website Analytics with Andy Crestodina

Website Analytics with Andy Crestodina

Today’s guest is one of those marketers that is both an undisputed expert and an authentic, approachable provider. His name is Andy Crestodina. A co-founder of Orbit Media Studios. Today we’re going to discuss website analytics and what to pay most attention to in your website analytics.

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How Can We Improve Advertising Performance

How Can We Improve Advertising Performance

When we ask, “How can we improve our marketing and advertising performance?” It is important to understand that Marketing and advertising and doing it well – and doing it well consistently requires a lot more time and effort than people want to imagine.

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Why Your Digital Marketing Efforts Fail

Why Your Digital Marketing Efforts Fail

There are all kinds of articles about poor performance in digital marketing and all kinds of marketing firms trying to debunk this random 90%+ fail rate. Why is it so tough to win the digital game? Hear how you can solve the problem in this episode.

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Quickie – 10 Minutes to Better Rankings on Google

Quickie – 10 Minutes to Better Rankings on Google

A page one ranking in Google is the Holy Grail of online marketing. Optimizing your website and content to improve search engine rankings is called SEO or Search Engine Optimization. This episode is a quickie. Learn what you need to know to do the work yourself or to drive your marketing team to success, in less than 10 minutes.

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What’s This All About?

The goal of this program is to simplify marketing for SMBs (Small and Mid-Sized Businesses). You don’t the time, the money, or the patience to mess around. When it comes to marketing you’re sold a bunch of garbage that sounds great but rarely improves your business the way you expect. I’m here to put things in perspective.

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Small buisness marketing and business analytics